Sending out Newsletters and Ezines

If you have decided to start your own periodic newsletter, ezine or mailing list, you will need to fulfill this task as a 'must-do' duty on your part. Here's how to manage the whole process:

1. Mention a particular day when your ezine will be sent out to subscribers on your website. Also mention if it will be a daily, weekly, fortnightly or a monthly mailing.

2. One day to prior to sending out the ezine, prepare the entire issue in HTML format using FrontPage or whichever webpage generator you choose to use.

3. If your ezine contains news and updates about your website, make sure you update your website before you prepare the ezine.

4. Make sure that all the links in the ezine, pointing to your website, are live.

5. Once the HTML issue is prepared, prepare the TEXT issue of the same ezine.

6. Next day, you are ready to post both HTML and TEXT versions of the ezine for that week/month.

Mailing Lists

If you have a special mailing list for announcing updates or specials or discounts etc., post to your mailing list diligently whenever you launch a new scheme or coupon for your customers or to inform them of important news and updates regarding your website and business.

Visit our Publishing Ezines and Newsletters section for detailed on how to start, publish and promote ezines.