Mom Tycoons Index
> Marketing & Promoting Offline
100 Creative Ways to Advertise & Market Your Biz
Offline! - 10
#91. Put the word out to your friends, family &
co-workers that you offer freebies to party go'ers.
What do I mean?
Well, people who are holding baby showers, bridal
showers, birthday parties, anniversary parties etc.
contact me about my freebies. They make up party
goodie bags and are always looking for things to stuff
them with. Depending on what type of party it is
depends on what I donate!
I print out pretty bookmarks, recipe cards, candy
wrappers, gift bag tags, shopping lists, chore lists
etc. with pretty designs on them along with my
business info. I also attach a coupon. I keep my cost
down to .15 cents per person. An inexpensive way to
reach new potential customers.
#92. Print out your own Re-ordering labels! If you
sell consumable goods (foods, spices, soaps, bath
products, cosmetics etc) make sure you stick on a
small re-ordering info sticker with your business info
on it so that your customer can easily locate your
information for placing reorders! This is also
important to do considering some customers purchase
items from you to give as a gift, this way the person
who received the gift will also know how to contact
you and will become a potential new customer for you!
#93. Establish a Referral program for your business
and print out referral coupons! Offer established
customers a free little gift or personal discount if
they refer a new customer to you! I like to give out 3
Referral Coupons to every new customer I get so that
they know they will be rewarded for referring new
customers to me.
#94. Print out Coloring Pages with a small section on
them advertising your business and donate them to
local area restaurants, daycares etc. I was able to
find 4pc. crayon sets for ONLY .05 cents a box which I
also donated along with the printed out coloring
pages! Parents hang them on the front of their
refrigerators after the children are done coloring
them which keeps your business in front of the parent
daily! Cost: About .03 cents for printed out coloring
page with your business info located some where on it
and .05 cents for the mini box of crayons.
#95. Contact your local area Girl Scouts, 4-H Club and
other youth groups. Talk to them about you coming in
to do a project with the youth's in the group. You can
also talk to them about your business fundraiser
program if you offer one. During the summer time there
are alot of youth camps throughout the community. You
can also find youth camps through local churches. Some
are seasonal and some are year long programs. The YMCA
is also a great resource!
For Example: If you are a Kitchen Consultant, come in
and teach the youth how to cook or about kitchen
safety. If you sell pet products, go in and talk about
grooming a pet. If you sell candles, go in and make
some mini candles or teach them how to decorate them
for gifts. Be creative!
#96. If you are crafty with your computer you can
print out tea bag wrappers with a pretty design on
them along with your business information. I purchased
a few boxes of individually wrapped tea bags and then
put my printed business tea bag wrapper over it. You
can hand them out throughout your community.
I like donating them to: Assisted Living Centers,
Senior Community Centers, Daycare Centers (to be given
to the parents & teachers), School Teacher Lounges,
Employee Break Rooms etc.
Example of Cost: .03 cents for a printed color wraper
and about .03-.05 cents per tea bag.
#97 Make sure you leave info about Your Business on
your answering machine or voice mail message! Not
everyone who phones you knows that you sell or
represent a particular company! (especially those
pesky bill collectors & telemarketers).
#98 Take your outdated catalogs and randomly mail or
distribute them thru-out your neighborhood! Make sure
you stamp it OUTDATED and provide contact info for
yourself so they can contact you if interested to get
a current catalog!
#99 Get Business Themed Banking Checks! Your bank
checks pass thru tons of hands that could become
potential customers or party hosts! If possible get
your email address or website URL preprinted onto
them! I also suggest using preprinted postal address
labels too! (try to get checks that have pictures of
some of the products you sell on them or at the very
least make sure some where on the check it says:
Tupperware Consultant, Avon Rep, and so forth.)
#100. Get your business info printed onto matchbooks!
Donate the matchbooks to candle shops, smoke shops,
clubs etc. to help get your business name out in your
community!
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